Halima Haughton has earned the prestigious title of Miss Jamaica World Northern Region 2025, marking a significant step towards the national finals of the esteemed Miss Jamaica World pageant. The coronation event, held on Saturday, September 20, 2025, at the Grand Bahia Principe Hotel in Runaway Bay, St. Ann, saw Haughton not only capture the regional crown but also distinguished herself by winning the “Beauty with a Purpose” and “Best Beach Body” awards. Her victory advances her directly to the Miss Jamaica World national competition.
A Purpose-Driven Coronation
The Miss Jamaica World Northern Region pageant featured seven contestants vying for the coveted title. Haughton, a 20-year-old student at the University of Technology, Jamaica (UTech), pursuing a Bachelor of Science in Applied Science with a specialization in Environmental Science, impressed judges with her poise, confidence, and commitment to advocacy. She hails from Claremont in St. Ann and expressed that her motivation for entering the pageant was to create a platform for personal growth and meaningful advocacy, particularly for environmental sustainability and resilience in Jamaica.
Haughton’s “Beauty with a Purpose” project, titled “Strengthening Jamaica’s Resilience Through Environmentalism,” directly aligns with her academic pursuits. The initiative aims to amplify conversations around critical environmental issues such as sustainable agriculture, waste management, marine preservation, community awareness, and climate resilience. Her goal is to foster collaboration between environmental organizations, youth, and communities to safeguard Jamaica’s natural environment for future generations. This project underscores the pageant’s core ethos, which emphasizes making a positive impact beyond mere beauty.
The Legacy of Miss Jamaica World
The Miss Jamaica World pageant has a rich history, with its origins tracing back to the “Miss Jamaica Contest” in 1959. It officially adopted the “Miss Jamaica World” title in 1978 and serves as Jamaica’s primary pathway to the international Miss World competition. Jamaica has a proud legacy at Miss World, having produced four queens: Carole Crawford in 1963, Cindy Breakspeare in 1976, Lisa Hanna in 1993, and Toni-Ann Singh in 2019. The “Beauty with a Purpose” award, established by Miss World chairperson Julia Morley, is a cornerstone of the competition, recognizing contestants for their dedication to charitable causes and community service. Haughton’s success in securing this award highlights her alignment with this fundamental aspect of the pageant.
Advancing to the National Stage
Following her triumph in the Northern Region, Halima Haughton will now prepare to compete against winners from other regions for the ultimate Miss Jamaica World 2025 title. Her victory and her strong performance in the “Beauty with a Purpose” and “Best Beach Body” segments have set a promising tone for her journey ahead. The pageant season in Jamaica is a vibrant showcase of young women’s talents, intelligence, and commitment to their communities, with various regional titles leading to national competitions across different pageant systems. The news of her win is significant news for the region and for the pageant circuit in Jamaica, generating excitement for the upcoming national finals.
Haughton’s dual success as a student of Environmental Science and a regional pageant winner exemplifies the modern ideal of a beauty queen – one who possesses not only grace and poise but also a strong sense of purpose and a commitment to making a tangible difference. Her journey through the Miss Jamaica World competition is a testament to her dedication and a source of inspiration for many across Jamaica.